When it comes to anti-aging products, there are a few ingredients that are truly effective when it comes to smoothing fine lines and wrinkles — and retinol may be the most popular of the bunch. This is probably because the vitamin A derivative has been scientifically proven to increase both collagen production and cell turnover while also removing damaged outer layers of skin, leaving you with a smoother and more youthful-looking complexion.

If you’re looking to add a retinol-based product into your daily routine, you should check out Murad’s Retinol Youth Renewal Serum. Not only is it the number one retinol product in the U.S., according to brand stats, it also has hundreds of five-star reviews from customers calling it "a miracle worker” thanks to its ability to diminish the appearance of wrinkles in just a few weeks’ time.

While many retinol products can make your skin more sensitive to light and should only be used at night, the Murad serumis gentle enough to be used in both the AM and PM. And since it’s infused with hydrating ingredients like hyaluronic acid and Swertia flower extract, it won’t dry out your skin.

In a clinical trial, 93 percent of users saw a reduction in lines and wrinkles, 98 percent noticed smoother skin, and 85 percent saw more radiant skin after just two weeks of using the product, according to Murad. Tons of customers say they saw fast-acting results as well. "Within a couple of weeks, any crows feet, laugh lines, and crepey skin were GONE. Not ’covered up’, but as if they never existed,” raved one shopper.

"I have noticed less lines, and overall better complexion,” said another. "After years of acne scars and little fine lines, this product has brought vitality back to my face. I would recommend it to anyone at any age for a more youthful glow!”

While $89 for a one-ounce bottle may sound expensive, the serumis still cheaper than many other retinol-based products on the market, and customers who love the skincare essential say you only need to use a small amount each day to see amazing results. And with so many shoppers saying this anti-aging serum has made s people think they’re younger than they actually are, it seems well worth the price.

Retinol Youth Renewal Serum

Shop now: $89; murad.com, sephora.com, and amazon.com

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